Book launch! Change. By Simon Powers

Community meetup

About this webinar

We are hugely excited to present “Change.” the new book by AWA Founder Simon Powers.
Change. is a practitioner’s guide to enterprise coaching and the result of Simon’s twenty years of experience as a coach and change agent.

By 2025, organisations around the world are expected to spend $2.5 trillion on digital transformation initiatives, more than doubling the amount spent in 2020. However, organisations report that 70% of transformations stall, due to a failure to communicate goals, strategy, purpose, and outlook with their employees. Despite this knowledge, those same organisations continue to prioritise process over people when planning their change strategies. How then, can we as change agents and leaders, prevent our businesses from losing a further $1.96 trillion?

Change. the new book from internationally recognised and award-winning enterprise coaching expert, Simon Powers, provides change agents and leaders with “a practical and pragmatic” approach “that everyone can follow”, including various options for identifying and overcoming common organisational obstacles. In this ground-breaking book, Simon “does not shy away from some hard truths that business leaders around the world will recognise”.

To be successful in 2022 and beyond, organisations must adopt a human-centric transformation that engages employees at all levels. This book will help you to understand the strategic decisions you need to make, to transform your organisation and continue to thrive. In this free 90-minute session, Simon shared his pioneering and unique approach to people-first organisational change, as well as innovative models and tools that help your whole organisation move forward.

Order your copy of the book Change. by Simon Powers here


Simon Powers


Simon is the founder and CEO of AWA as well as a leadership, team, and systems coach. He has over 20 years’ experience helping very large organisations to thrive in the market and become better places to work. He partners with the board of directors or senior managers to transform the way that they see themselves, each other, and their organisations. The results are better organisational design, better processes, more engaged staff, and an organisation that is customer-focused and more successful. Simon is also an authorised trainer for ICAgile and a member of the ICAgile Expert – Enterprise Agile Coaching certification committee, and was one of the first people in the world to hold the ICAgile Expert in Enterprise Coaching certificate. He takes what he learns from his practice and work with others to create the best coaching training materials possible. The mission is to upgrade humanity and make better places to work and live.