Story Mapping Deep Dive

an immersive story mapping workshop with Kevin Callahan

About this course

Product development is fraught with risks. Risk of delay. Risk of missing what is needed. Risk of poor understanding. Risk of miscommunication. Risk of rework. These risks can consume time, money, and our creative and innovative capabilities with little to show for it.

What if there was a way to not simply address these risks, though reduce or avoid them altogether? User Story Mapping is a proven approach that puts the odds in our favor. To gain these benefits though requires understanding fundamental principles of product development.

Kevin Callahan’s Story Mapping Deep Dive covers not only fundamentals, but how effective product definition work also sets up effective story mapping sessions.

Participants will learn product development by doing it!

Participants will gain first-hand experience in product definition and discovery practices, learn about common product development pitfalls, and get a sense of product development as a discipline and profession beyond simply a role.

What you will learn on this course

Just some of the learning outcomes include:

  • Demonstrates common patterns and anti-patterns of adaptively turning business ideas into executable plans
  • Explains surfacing assumptions
  • Covers strategies to get beyond outputs to outcomes
  • Shows how to make more informed forecast
  • Explores User Story Mapping essentials to advanced facilitation.
  • Get to grips working with User Stories.

Get in touch


This workshop will cover techniques ranging from basic to advanced.

Who Should Attend?

Scrum Masters, Product Owners, Delivery Managers, Team Leads, Agile Coaches, Agile Trainers etc and anyone who is involved in product development and wants to deepen their mastery in story mapping.

Course dates and pricing

Dates Price
15th – 19th November
15:00 – 18:00 GMT / 10:00 – 13:00 EST
From £900 +VAT / $1275 Book now in £ 

Book now in $

UK VAT is not chargeable to non-UK companies

About the trainer

Kevin Callahan ICE-EC

Kevin Callahan

Kevin is a leader with over two decades’ experience creating value and stewarding change toward desired results. He works to realise the mutual benefits to people, organisations, society, and the world that become possible when we work together under a positive unifying purpose.

Kevin’s work puts people as the foundation of organisational effectiveness in the face of accelerating change and growing complexity. He holds a Masters Degree in Positive Organisational Development and Change, along with certificates in Appreciative Inquiry and Emotionally Intelligent Leadership and Coaching. He is also an authorised trainer for ICAgile and a member of the ICAgile Expert – Enterprise Agile Coaching certification committee.

Frequently Asked Questions

For online courses you will also need to:

  • Have a good internet connection
  • Have a webcam that is turned on
  • Be able to use Slack and Zoom (at least 10 Mbps download/upload)
  • Be in a quiet space where you can speak freely with distractions
  • One person, one device

We also recommend (although not essential)

  • Two monitors
  • Space to move around the room

Yes we can deliver this course in-house for your product development teams. Please contact us for more information and a quote.

Book your place

Need more information about this course? Speak to a member of our team today and get yourself booked on the next ICAgile Certified Agile Team Coach (ICP-ACC) course today.

More courses

Our training courses are proven to equip your teams with the critical skills needed to thrive in rapidly changing market demands. Take a look at other courses and programmes we run.

Terms and conditions

Details on our terms and conditions for our training courses (including cancellation and transfer policies) can be found here. 

Contact us